Free Webinar

How to Sell Online Without Channel Conflict

Learn how to grow online sales without alienating distributors or retailers. This webinar shows manufacturers how to balance direct-to-consumer and channel partners for win-win growth.

đź“…Date & Time: 25-September-2025 | 11:00 AM PST / 2:00 PM EST
⏰ Live Virtual Session (Zoom)

SAVE YOUR FREE SPOT NOW!

Select one:

MAP, Leads & Growth, Without Conflict.

Scaling online shouldn’t mean losing distributor trust. Most manufacturers hesitate to sell online because of one question:

“Will going D2C hurt my channel partners?”

We’ll address the elephant in the room, distributor backlash, and show you how to:

  • Protect relationships with your reps and partners
  • Enforce MAP pricing (without endless policing)
  • Route online leads back to your distributors so everyone wins
How to Sell Online Without Channel Conflict

What You’ll Learn?

  • MAP-Safe Playbook: Proven tactics to protect pricing, margins, and partner trust.
  • Assortment & Channel Fencing: How to separate D2C and distributor catalogs without conflict.
  • Lead-Sharing Blueprints: Models to route digital leads back to reps and distributors.
  • Real-World Case Studies: See how $10M–$100M manufacturers solved channel conflict.
  • Governance & SOPs: Ready-to-use templates for MAP alerts, partner comms, and escalation.

Who Should Attend?

This isn’t just another marketing webinar. It’s built for:

  • CXOs → Worried about disrupting distributor relationships
  • CMOs & VPs of Marketing → Driving digital growth without channel drama
  • Ecommerce Managers → Balancing D2C with partner demands
  • Sales & Channel Leaders → Looking for proof that online sales won’t hurt reps

Why Attend?

  • A step-by-step MAP compliance framework built for manufacturers.
  • Real case patterns of $5M–$50M brands thriving online without channel wars.
  • Distributor-safe eCommerce playbooks you won’t find on Google.
  • Ready-to-use templates for partner communication & escalation.

Meet Your Expert Speakers

nash

Nash Ogden

President, CommerceShop

With 20+ years in digital transformation, Nash has spearheaded 500+ eCommerce and D2C projects for leading manufacturers. His expertise lies in helping brands modernize sales channels while protecting distributor relationships and margins.

sathish-kumar-mariappan

Sathish Kumar Mariappan

CEO, CommerceShop

A visionary leader at CommerceShop, Sathish specializes in scaling manufacturing businesses through tech-driven growth strategies. He brings deep insight into balancing innovation with channel harmony, ensuring manufacturers stay competitive in a digital-first economy.

Secure Your Seat

Don’t miss out — this session is packed with insights and actionable strategies.

Register Now